RADII (rā’dē-ī’) is a multi-brand media platform of artists, writers, and creators dedicated to providing a window into the rarely explored sides of Asian youth culture. Founded in 2017, RADII Group’s mission is to captivate the world through stories that transcend boundaries.

We are a full-service consulting agency serving brands and collaborating with businesses seeking a media partner with advertising and production capabilities.

Why work with us

1.5M+ followers globally turn to RADII Group for its unique perspective on the Asian region and the Asian community across the world. Through our branded properties, we cover the latest in entertainment, music and sports, food travel and experiences. As our story continues to grow, we have found new ways to target global youth (Gen Z) to engage with the world for a greater understanding of Chinese and Asia.

Service:

CONSULTING - Business Insights, Brand Identity, Marketing Strategy

STUDIO - Creative Campaign, Branded Content, Video Production

MARKETING - Events Planning, Social Media, Influencer Marketing

MEDIA - Cross-Border Media Network, Content Distribution, Editorial Sponsorship