Alibaba.com Hong Kong Limited serves as the strategic command centre for Alibaba’s overseas technology and ecosystem deployment. Its B2B cross-border e-commerce platform, Alibaba.com, leverages Hong Kong’s international professional services and capital market strengths to integrate and export capabilities across digital foreign trade, smart logistics, cross-border payments and compliance services—empowering mainland enterprises to evolve from simply “selling products overseas” to building a comprehensive “ecosystem presence abroad.”

Deeply rooted in the local market, Alibaba.com Hong Kong is driven by the mission to “make it easy to do business anywhere.” Through an AI-powered digital foreign-trade platform and a dedicated local service team, it helps Hong Kong SMEs connect efficiently and cost-effectively with buyers and suppliers in over 200 countries and regions, advancing the digital transformation of Hong Kong trade and the development of a cross-border e-commerce ecosystem, and further strengthening the city’s strategic position as an international trade centre and “super-connector.”

Alibaba.com Hong Kong is more than a cross-border e-commerce platform; it is the digital “super-connector” that enables Hong Kong SMEs to go global. By reimagining traditional foreign-trade value chains with AI and data technology, it allows Hong Kong businesses to reach global buyers, complete compliant transactions and manage cross-border fulfilment—without building large overseas teams in-house. This unlocks a value-chain upgrade of “Hong Kong services, global sales,” injecting new momentum into Hong Kong’s economic diversification and international competitiveness.

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